Expertise

Executing the right strategy

What we do

We listen. And we get it. We’re not applying a one-size-fits-all methodology. Instead, we’re offering up big-league experience and expertise for solving your unique challenges.

We invest time getting to know your company’s culture, communication style, lexicon, and operations so that we can select the right communication resources for your engagements. And we don’t stop there. Our agency principals stay with you every step of the way to ensure success.

Outsourced CMO/Project Management

Ad Hoc helps you do more with less with on-demand talent. Our world-class program and project management experts can hit the ground running and give your team the additional scalability and expertise it needs to be successful. Need highly qualified, subject matter experts for short or extended engagements? We can provide the right fit, right away.

Market Positioning

Contrary to the old adage, even the best products don’t sell themselves. You need to identify the right markets, create a compelling value proposition, determine the right pricing, and more. In short, you need to have all your ducks in a row and we’re experts at lining up ducks with precision. Ad Hoc gives you the strategies and tools you need to accelerate market penetration and drive greater sales effectiveness, including:

  • Competitive pricing strategy
  • Market consolidation strategy
  • Brand positioning strategy
  • Product positioning strategy

Business Change Management

Whether it’s developing strategies to bring new products to market, identifying new markets to expand revenue for existing products, getting a better handle on competitors or some other aspect of core business and product strategy, Ad Hoc can help you develop and execute successful plans and initiatives.

  • New product strategy development
  • Market expansion strategy
  • Product diversification strategy
  • Market opportunity analysis
  • Competitive market analysis
  • Market segmentation strategy
  • Solution strategy
  • Channel strategy & channel program design
  • M&A planning

 

Communications

It’s hard to overstate the importance of effective communications, especially in today’s digital world. Our consultants are highly skilled at tailoring and delivering the right messages, via the right platform, to the right audience, at the right time. You get actionable, measurable messaging that delivers results.

Ad Hoc’s specialists are experts at leveraging all media channels to build and sustain brands over the long term. We have deep experience in executive, strategic, marketing, and crisis communications, as well as advertising and public relations, digital marketing, and social media.

  • Go-to-market strategy
  • Solution strategy
  • Partner & partner program design
  • Messaging & positioning
  • Services & support strategies
  • Corporate communications
  • Event management
  • Marketing communication services